A Betancourt Group Assessment

Your experience has value.Let's uncover how to communicate it.

You've spent years building expertise, solving problems, leading teams, and creating impact.

Whether you're preparing for your next career chapter, launching a consulting business, pursuing speaking opportunities, writing a book, or building your personal brand, the Betancourt Group Strategic Positioning Assessment helps you discover your unique value and communicate it with clarity and confidence.

Designed by Betancourt Group

Built on more than 20 years of strategic communications, positioning, and storytelling experience helping organizations, founders, and changemakers communicate ideas that matter.

What You'll Receive

A strategist's assessment of your positioning

Not a summary of what you wrote — a considered read of who you are, what you're worth listening to, and where to focus next.

Your strongest positioning
Your hidden strengths
Your credibility signals
Your most compelling story
Ideal audiences
Business opportunities
Speaking opportunities
Consulting opportunities
LinkedIn positioning
Personal brand recommendations
A strategic action plan

"The most credible thing you can be is specific. This assessment helps you see the specifics you've been too close to notice."

Angela Betancourt — Founder, Betancourt Group